Mobile Jobber math tells us that two yes’s are better than one -- and much better than NO!
If you show a customer a single new tool, they have a choice between buying it or not: Yes or No.
If you show a customer two tools and ask the closing question “Would you like me to put both these cool tools on your account?” The odds are that the customer will at least buy one, and hopefully both.
Most importantly, the odds are they will not say "No" to both. If you close just 25 percent of your "two-tool" pitches, just think of the revenue and profit increase for you and your family.
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One day, two lumberjacks competed in a log-cutting contest. One man was young and the other considerably older.
Minimize their choices to maximize your sales
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